It's LTC Awareness Month


See the resources available to you!

The Value of Prospects Who Don't Close

Sometimes, the best prospects are the ones who, originally, got away.

Worry of Waning Retirement Income Big Reason for Annuity Purchases

LIMRA says younger workers are more skeptical about Social Security.

4 Ways New Annuity Market Options Can Open Doors

When it comes to purchasing the right annuity, every client wants and needs something different.One thing most clients.

7 Steps to Getting Business From Friends

Identify a need, and tactfully help them solve their problem.

Critical Illness Market Keeps Growing

Both new sales and in-force premiums showed dramatic growth.

Women Have a Big Retirement Savings Problem

Women are more likely to think they're "financially unhealthy." Even when they're fine.

Welcome to the 21st Century YOYO Retirement Plan

A working agent looks at what his Boomer and GenX clients are up against.

How to Avoid Losing Customers to Competitors

So, what's the best way to get new business? Keep the customers you already have.

12 Reasons You Still Do So Need to Prospect

Bryce Sanders is back with more ideas about to market better and sell more now.

So, WHY Is That Insurance Applicant Using Cannabis?

A long-term care insurance underwriter writes about cannabis.

Companies Make Big Push for Lifetime Income Awareness

The campaign includes TV ads, a virtual reality booth, a new tracking index, and an assumption that guarantees are out.

The Top 5 Threats to Your Client's Financial Life

Whatever you personally do for clients, it's good to help them understand what they're up against.

Turning an 'Awareness Month' Into an Awareness Year

This producer makes clients aware of a little-known use of permanent life through referrals, and seminars.

7 Annuity Myths to Ditch

This executive says many RIAs have inaccurate ideas about how the contracts, and the issuers, work.

What You Think About the Value of Life Is All Wrong

Researchers show why your clients like high-tech cures better than they like exercising and eating right.

How to Help Retirees Pick the Right Life Insurance: Hidden Value

For something different: Here's an article by a planner who thinks some clients should refrain from buying life insurance.

Covering the Bases With Life Insurance and College Funding

For families that understand how FIUL works, it can be a great college funding tool.

What Policymakers Don't Get About Couples Who Retire Together

Sometimes, economists point out, husbands and wives have different needs and ideas.

4 Ways Wellness Can Cost Annuity Clients a Fortune

People who control their health risks need to plan for extra years of life.

Making Sense of Long-Term Care Planning

If you're new to this, here's a place to start.

Top 10 Most Puzzling Financial Terms for Americans

It may be shocking that only 16% of Americans have a high level of financial literacy.

The Top 10 Life Insurance YouTube Videos of the Year

Just three of the most-watched videos were posted by U.S. organizations.

Ex-FBI Agent: How to Decode Your Clients’ Body Language

Counterterrorism veteran Joe Navarro tells ThinkAdvisor how to put clients at ease — and cast themselves in a favorable...

Many Parents Who Want to Buy Life Insurance Freeze Up

The life insurer has new data on deer-in-the-headlights syndrome.

John Hancock to Build Wellness Incentives Into All Life Policies

The life insurer says currrent incentive program participants take twice as many steps as the average American.

Ric Edelman: Retirement Crisis Is 14 Years Away

“An economic crisis for millions of retirees of unprecedented proportion awaits if Congress takes no action.

Marvin Feldman Needs You: Life Insurance Awareness Month

Budgets are tight, but consumers still need help with life's journey.

Danica Patrick Returns as Life Insurance Awareness Month Spokesperson

Patrick is helping to promote the idea that buying life insurance is one important step on consumers' financial journey.

5 Ways to Win the Sale Before the Meeting

Here are more ideas from John Pojeta about how to up your game.

3 Life Awareness Month Infographic Strategies

The campaign can help you compare different players' visual strategies on an apples-to-apples basis.

Have You Planned Your Life Insurance Awareness Month Tweets?

Some of your colleagues are already doing what they can to promote #LIAM2018.

People Who Are Great With Money Often Do This Fascinating Thing

Here's Principal Financial's take on people who are financially fit.

How to Make Your Sales Proposal a Winner

A longtime sales and marketing player talks about a key to financial professional practice survival.

5 More Great Habits to Grow Your Business

One key is to connect with your most important connections at least once per quarter.

Retirement Plan Annuitization May Be a (Big) Niche Product: TIAA

Survey results suggest that $1 trillion in current plan assets could eventually flow into annuities.

14 Misconceptions About Selling Annuities

Lloyd Lofton is back, with facts, figures and arguments for agents who see "that ad" on TV.

Sorry, No Room for Your Mom

There's one little problem with your clients' LTC plans: LTC services providers are in decline.

529 Plans vs. Roth IRAs: Which Is Better for College Savings?

Mark Kantrowitz, publisher of Savingforcollege.com, explains the differences, but in most cases the winner is clear.

New Tax Deduction Might Favor Life Agents Over Retirement Advisors

The IRS is definitely leaning toward lumping actuaries together with actors, doctors and other fancy professionals.

How Retirement Planning Is Like a Round of Golf

The author sees indexed universal life as a great tool for getting the retirement ball in the retirement cup.

8 Questions That Keep Prospects Talking

When agents ask more questions, they may talk less — and listen more.

7 Business Networking Reminders

Say you're shy. You go to an event. You need to meet people. But how? Here's how.

5 New Attempts at Annuity Humor

Because, let's face it, people who live in fear of longevity need some laughs.

10 Ways Relationship Reviews Can Be Great for Everyone

Your clients get checkups for their bodies. Why not for their efforts to plan for the future?

'Free Meal' Seminars Work: Researchers

The researchers are not happy about that.

3 Lessons About Paycheck Protection Awareness

Carol Harnett says she has learned three important things about getting consumers' attention.

Why Do People Hate Immediate Annuities?

Annuities can generate income in retirement — so where's the love?

5 Common Retirement Budgeting Mistakes Your Clients Are Making

In some cases, one remedy could, possibly, involve selling a life insurance policy.

Millennials May Care Deeply About Long-Term Care Benefits

Carriers are afraid to sell it, but workers seem to like it almost as much as life insurance.

5 Benefits Trends on Prudential's Radar Now

Financial wellness is a thing. But...how do you measure that?

Your Clients May Be Missing Out on a Great Way to Grow Money

You might already sell annuities. If not, here's an annuity specialist's case for why you should start.

Hannover Re Backs OneAmerica Life-Based LTC Product

A Hannover Re executive says his company likes OneAmerica's experience in the LTC hybrid market.

Some Advisors Call for Early Long-Term Care Planning

Half of a large bank's high-net-worth advisors start LTC talks when the client relationship starts.

How to Talk About Long-Term Care Planning Now

Here are some phrases you can use to persuade listeners to notice the train that's coming at them.

Securian Moves Into Multi-Employer Retirement Plan Market

Securian will fund the plans with group annuity contracts from Minnesota Life.